Intro
Insights are essential when it comes to defining strategies and driving actions designed to transform business through data. Insight discovery can help you:
- Create evidence-based strategy by analyzing data and finding patterns, trends, and correlations that can inform your decision making
- Understand customers better by using data to segment them, identify their needs and preferences, and tailor your marketing initiatives accordingly
- Increase productivity and efficiency by using data to optimize your processes, reduce waste, and improve quality
- Gain competitive advantage by using data to innovate, differentiate, and create value for your customers
- Communicate effectively by using data visualization to present your insights in a clear and compelling way
To use insight discovered from data effectively, you need to:
- Define your business goals and questions that you want to answer with data
- Collect and organize relevant data from various sources
- Analyze and interpret the data using appropriate methods and tools
- Visualize and communicate your findings and recommendations to stakeholders
- Implement and monitor the impact of your data-driven actions
To make insight discovery process as a part of key action items, you need to:
- Define the problem or hypothesis that you want to solve or test with data, and identify the stakeholders and scope of analysis
- Measure relevant data and conduct basic analysis to spot anomalies, trends, and gaps
- Analyze correlations and patterns, and use statistics and visualization skills to find meaningful insights
- Improve based on insights and show several options to explore, test, and implement
- Control the change by deploying (A/B) tests and monitoring KPIs to measure the impact of your data-driven actions
You can use Insight Logics System framework to help you understand your current and future busines state better, and leverage the diversity of strengths in your resource, and overcome challenges more effectively. With Insight Logics System, we can deliver more value to our clients and achieve better results for thir projects and initiatives.
About
We are Insight Logics, a data analytics professional service company that helps businesses turn data into insights and action. We have a team of experienced and qualified data analysts, data engineers, data scientists, and data storytellers who can help you with your data challenges and opportunities.
We offer a range of services, such as:
- Data strategy: We help you define your data vision, goals, and roadmap, and align them with your business objectives and priorities.
- Data Engineering: We help you collect and integrate data from various sources, such as databases, APIs, web scraping, IoT devices, etc., and ensure its quality, security, and compliance.
- Data analysis and interpretation: We help you analyze and interpret your data using appropriate methods and tools, such as descriptive statistics, hypothesis testing, regression analysis, machine learning, etc., and find meaningful patterns, trends, and correlations.
- Data visualization and communication: We help you visualize and communicate your data insights using clear and compelling charts, graphs, dashboards, reports, etc., and tailor them to your audience and context.
- Data improvement and optimization: We help you improve and optimize your data processes, systems, and solutions, and monitor their performance and impact using KPIs and feedback loops.
We work with clients across various industries and domains, such as retail, healthcare, finance, education, etc., and deliver customized solutions that meet their specific needs and expectations. We are passionate about data and its potential to create value for businesses and society. We are always learning new skills and technologies to stay ahead of the curve and provide the best service to our clients.
If you are looking for a data analytics partner who can help you unlock the power of your data, contact us today. We would love to hear from you and discuss how we can work together.
LEADERSHIPS
Ed Lee | Principal Project Manager
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Rafael Gonzalez | Senior Data Engineer
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Contact
Work
CRM Analytics
Information is the oil of the 21st cenetury, and the analytics is the combustion engine. - Peter Sondergaard, Senior Vice President of Research at Gartner Inc.
CRM Analytics does not interact with customers on the frontline, but behind the scenes is a key function that drives the success and growth of the business.
In terms of skill and technology, CRM Analytics includes topics such as:
- Discovering and forecasting new opportunities and trends
- Analyzing and predicting customer value, behavior and satisfaction
- Analyzing and optimizing marketing campaign execution
- Analyzing and optimizing marketing and sales activities 5. Data warehousing, OLAP and data mining
Projects
Please request the CRM Analytics projects we have carried out. [email protected]
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